CX Factor

Welcome to CX Factor, Your front-row seat to the future of customer experience!

Explore CX Factor videos and see how Salesforce and Genesys deliver real-world impact showcasing real-world scenarios where these platforms work seamlessly together—brought to life through the power of Latitude CX.

Agent in Action

What does it take to empower agents at every step of the customer journey? In this episode, we follow one agent’s real-time experience—powered by Salesforce and Genesys, and brought to life by Latitude CX.

From first contact to final resolution, see how unified platforms and smart orchestration transform the agent’s day:

  • Embedded Genesys Cloud tools inside Salesforce

  • Seamless channel switching with full customer context

  • AI-driven support for faster, more personalized service

Bridgewater Joy Residence

Co-designed by the world-renowned architect James Smith, our Bridgewater Joy residences offer top views of the nearby lake Michigan. Perfect for a small family, a professional couple, or anyone looking to set up a home office.

white and black abstract painting
white and black abstract painting
Pleasantview Gem Inn

Not just pleasant on the outside, our Pleasantview Gem Inn properties are especially popular among families. With underground parking and floor-to-ceiling windows, there's no shortage of natural light or space.

worm's-eye view photography of concrete building
worm's-eye view photography of concrete building